BRANDS

Distributor & Reseller of Premium Active Brands

Premium Cycling, Nutrition & Lifestyle Brands — Curated by The Active Hobo

At The Active Hobo, we live and breathe the active lifestyle — from sunrise runs along Kalk Bay to long Sundays around the Peninsula. Our passion for movement and good design led us to partner with some of the world’s most inspiring brands, bringing them right here to our home base at 6 Stibitz Street, Westlake, Cape Town.

We’re proud to be a distributor and reseller of globally respected names like Elves Bikes, Café du Cycliste, 226ERS, SOGA Organic, and our own Active Hobo Attire. These brands share our belief that performance, sustainability, and style don’t just coexist — they thrive together.

Elves Bikes in South Africa

Built for those who chase speed with purpose. Elves Bikes blend lightweight precision engineering with bold design — a favourite among riders who want both performance and individuality. Whether you’re climbing Chapman’s Peak or sprinting along the M3, Elves gives you the edge to go further, faster, and freer.

Café du Cycliste in South Africa

The hype is real and now available in South Africa. Café du Cycliste apparel combines technical performance with timeless aesthetic — pieces that feel as good at a post-ride coffee as they do on a 100km coastal loop. Each item reflects the soul of cycling: freedom, expression, and the joy of motion.

226ERS in Cape Town

Literally fuelling your dreams! 226ERS provides clean, efficient nutrition designed to power you through every kilometre. Trusted by professional triathletes, Tour du France cycle teams and runners worldwide, the full range is now available locally through The Active Hobo.

SOGA 100% Organic Orange Juice

Because recovery starts with what you consume. Proudly South African, SOGA Organic delivers organic citrus juice products made right here in the Eastern Cape. Fresh, natural, and perfect for refuelling after a ride or adding to your daily ritual.

Active Hobo Attire

Our in-house collection — designed for the everyday adventurer. Inspired by the trails, roads, and rugged coastline that surround us, Active Hobo Attire fuses comfort and creativity. Each piece tells a story of movement and community.

Rooted in Westlake, Connected to the World

Our showroom in Westlake is more than just a retail space — it’s a hub for Cape Town’s active community. Drop in for a coffee, browse gear, talk bikes, or try on the latest Café du Cycliste range.

Whether you’re a cyclist, runner, or someone who just loves the outdoors, you’ll find something here that fits your rhythm. The Active Hobo represents a lifestyle that’s unpretentious, adventurous, and deeply connected to place.

Every brand we carry has been chosen because it aligns with that vision — quality products for people who live fully and move often. Visit us at 6 Stibitz Street, Westlake, Cape Town — your destination for premium active brands and authentic community.